【Metaverse News】Blockchain and other digital technologies have become a new "engine" for rural revitalization

Agriculture triggers a trend of "going up the chain"
Digital technologies such as blockchain are becoming a new driving force for rural revitalization

At present, digital technologies such as blockchain have been widely applied in the entire agricultural chain. Recently, the "Report on Empowering Rural Industry Development with Digital Technology" (hereinafter referred to as the "Report") written by the research group of the China Academy of Macroeconomics pointed out that the difficulties and bottlenecks that have been troubling rural industry development for a long time are gradually being eliminated and solved by digital technologies such as blockchain.

The survey conducted by the China Institute of Macroeconomics on the perception of agricultural products on the supply chain showed that 58.46% of users have the greatest concern about online shopping of agricultural products, which is "not seeing the actual product with their own eyes and worrying about the quality of agricultural products (freshness, quality and safety, etc.)". In addition, 76.05% of consumers are more willing to purchase products that have quality traceability of agricultural products through blockchain.

The report suggests that blockchain can provide a solution to this challenge. Taking Ant Chain as an example, through the immutable nature of blockchain, Ant Chain integrates and traces information on the breeding process, production and processing process, and circulation process of agricultural products. It is achieving the full process of authentic product traceability from brand merchants, channel merchants, retailers, and consumers, fine to one item and one code, achieving feasible, visible, and trustworthy product traceability and anti-counterfeiting.

According to data provided by Ant Chain, the traceability of its agricultural products increased nearly 7 times year-on-year in 2020. This indicates that "going online" is becoming a new choice for agricultural products after they reach the internet.

In fact, the author has noticed that digital technology is also playing a huge role in fields such as agricultural production, rural finance, and rural property rights.

In recent years, with the trend of modernization in agricultural production, plant protection drones have become more and more "new agricultural tools" in the fields due to their efficient and precise execution of planting tasks, improving operational efficiency.

In the field of rural property rights, asset certification and asset trading have always been difficult problems. However, with the application of blockchain and other technologies, a new rural property rights trading platform is being established, which can achieve the digitization of rural assets and the transfer of asset certification on the chain. It is understood that Jiangsu Province has introduced ant chain technology and pioneered this exploration nationwide, using blockchain for rural property rights transactions, with many successful cases.

In the field of agricultural production, the above research report points out that traditional agriculture has achieved digital upgrading through the use of technologies such as blockchain, IoT, Internet of Things, and drones. Agricultural production factors can be digitally designed, intelligently controlled, operated accurately, and managed scientifically, constructing a precise agricultural production system and improving agricultural output efficiency and stability.

The digital agriculture solution integrates technologies such as blockchain, AIoT, and artificial intelligence, providing a full chain of services from fields to dining tables, including agricultural production, circulation, quality inspection, finance, sales, and other links, improving agricultural production efficiency.